Category: Read

Ideas are Cheap but Marketing is Hard

Marketing is about conviction. I just hope the 3 little kids won’t try to sell me a mirror and tell me my identical twin brother lives in the device. Anyways, I bought them a bottle of Pepsi, and they asked a lot of questions which I’m sure they might turn into another profitable business someday.

7 Strategic ways to Impress Your Customers

Every business owner must have thought of that at some point when starting a business, trying to promote a product, wanting more sales, or trying to stay ahead of your competitors. Keeping your business relevant in the market and to your customers depends on how well you can impress your customers – you have to beat your competitors in this art of customer impression.


Forbidden fruit of the 21st century - Charles Adetola

For our generation (the millennial and neo digital natives) this fruit is the Internet, we got a taste of it and a lot of our innate realities is surely dying but we’re enjoying it, we are exposed to a new reality, a new civilization, new cognition model, and new capabilities. But eventually, this becomes the default reality of existence just like the curse of Adam and Eve became the default reality of existence in the world.